Understand Big Data – Technology has solutions to most of our problems that we don’t even know exist. When making decisions, we need accurate data that we need to analyze before we can achieve positive results.
For accurate data, we need relevant information from the Internet of Things or IOT and the ability to analyze it. All activities that we carry out on the Internet are valuable for generating information. Such raw information and data is big data.
What is big data?
Big data was available before we even found a term for it. Every company collects various information about its employees such as attendance, performance, schedule, etc. to evaluate their efforts and productivity. They can also compare their employees based on their performance and determine the top performer of the month.
Now imagine this on a much larger scale and on a global scale. For every activity we do on the Internet, websites collect this data in huge chunks to monitor human behavior and other vital information. In short, big data is the collective data from a variety of IoT and sources, in massive amounts and at higher speeds.
Three Common Vs of Big Data
With big data, we can open doors to new possibilities and answer complex questions. To further understand the concept, let’s break down the properties of big data into three common terms.
These three Vs will help us understand why big data is different from the traditional data collection method and how to measure the data. The three Vs of big data are:
1st year
The amount of data stored every second is more than we can imagine. For example, imagine how many pictures you have on your Facebook profiles. Now imagine how many photos Facebook users uploaded in the third quarter of 2020. More than 2.7 million users were active on Facebook during that time ( source ).
The data comes from all over the world through different channels and platforms. Today we collected 300 times more data than in 2005. The amount of data stored in a single day is enormous.
Every individual and business, industry and organization, government institution or private company uses the Internet for personal and business purposes. All the data that is stored every second makes up large amounts of data.
2nd speed
With the growth of data and the development of new platforms and frameworks for data collection, we now see information differently. Before the internet was popular, we collected and analyzed data in other ways. These traditional methods were slow and required a lot of space to store even a small amount of data.
Since we changed the way we collect data, our use of information has increased. With large amounts of data, analysts rely on velocity to measure how fast the data is coming in.
Various resources or IOT share the information instantly and store the data in real time. However, many data collection sources collect the data and divide it in bundles.
3. Diversity
We used to store data on paper. We didn’t have a digital presence. However, as we have new ways of collecting data, you’ll find plenty of resources here.
Some examples are posts, images, videos on Facebook, Instagram, Twitter and many other platforms. Then we have messages, emails, voice memos, spreadsheets, etc. So big data collects a huge amount of data.
How does big data work?
Any technology you use or don’t use consistently collects data from your end. When you share an image on the Internet or when you shop online, large amounts of that information accumulate every day.
The data includes how much you surf the Internet, which websites you visit, which pages you are on, how long it takes you to turn each page and what you are currently viewing on your screen. Everything is collected as data via the IoT as the main source. Big data mainly collects the data in three of the following steps:
Integrate
Big data collects data from different sources. Traditional methods are obsolete to collect a variety of data in bulk at higher speed by extracting, transforming and loading. There are new technologies and methods to process large data, ranging in size from terabytes to petabytes.
manage
Big data goes to different locations. The cloud is the most popular solution in 2020. The cloud allows you to store the data in any format and use the data whenever and wherever you need it.
However, you can choose between different options for storing your data. The reason the cloud is so popular is that you can commute your data and even access the data from different locations.
Analyze
You can take advantage of big data for different tasks through insights and other options. Consider your data with new sets of data based on how you will use the data.
Make new inventions and predict the future through various forms of big data. In addition, share your data with others so that they can use the insights for their tasks.
Benefits of big data
Big data helps us make confident decisions, answer questions, predict the future, and streamline and understand the process of various activities through relevant data. There is no limited way to leverage big data.
Different industries and groups of people can benefit from the data in different ways. Additionally, people are still researching and adopting new methods and techniques to leverage supply data to their benefit. Here are some of the well-known benefits of big data:
time saving
Big data helps to save a lot of time in processing the data. You can also generate insights with just a few clicks. With Big Data you can work efficiently and faster.
In the past, a lot of time was spent searching, collecting and sifting through data. Now they can use this time to make simple decisions. When you have data, it takes less time to complete something.
reduction in costs
Big data helps minimize costs and improve business success rate. You can rely on various big data technologies to store large data. These technologies, such as Hadoop, Tableau and Amazon Web Services, are productive and cost less than traditional data collection and display methods.
Development of new products and services
You can understand consumer behavior and analyze their interests to find a solution to their problems through your product or services. Big data empowers you with accurate data on what your audience is experiencing and needs so you can fill the gap in the market and find a solution to their problem.
solve problems
You can solve your customer problems and immediately find a solution to their questions and concerns. Big data generates the data collected from the world. When the data is properly integrated, you can split different results for better understanding.
Understand the market
Big data helps you understand market conditions so you can make effective decisions. You can also predict the chances of your product or service succeeding. With right and clear insights, you can understand the market trend and also understand your consumers or target audience.
Conclusion
Big Data and IoT together can offer new opportunities and inventions in the market. All data collected using Big Data technology works across different frameworks.
You need to understand how to extract the data and construct the insights through these applications. However, there are numerous ways to use these insights.
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